Harajuku lovers (and moms) rejoice: Gwen Stefani is launching an exclusive collection for Target featuring affordable apparel and accessories for babies, kids and tweens on November 13.
According to Stefani, "Harajuku Mini is a dream come true. I've always wanted to do a cool children's fashion line inspired by the super cute and playful kids clothing you find in Japan. The whole idea is about being creative, expressing your own individuality and having fun getting dressed. Target has given me the creative freedom to design kid's clothing that is different than most anything you usually see out there with great quality, attention to detail and most of all, available at amazing prices."
Harajuku Mini for Target is inspired by Japanese street-style and infused with a Pop Art aesthetic. Retail prices will primarily range from $3.99 to $29.99.